The secret of Apple's remarkably loyal customer base? The reason for one online business increasing their sales by over 50% in less than a month?

Apple's exceptionally easy-to-use applications have created a customer base that is not only loyal, but immensely forgiving. Imagine how it would feel to have your customers refusing to deal with other companies because they love your products and approach so much?

And the other online business? That was American Eagle Outfitters, who after substantial usability improvements to their website had increased their sales by 53.6% within a month.

Contact us for an assessment of your needs to ensure that our services really will bring you the high return on investement you expect.


Did you know that nearly 30% of internet surfers don't use IE? Or that 10 million Americans alone surf the net from their cell phones or PDAs?

Is your website designed to work with these markets in mind? Does your website comply with the law?

Most people think ‘disability’ when thinking of ‘accessibility’. And while it is true that having a non-accessible website or application is ignoring a huge sector of the market with disposable and company income and, of course, illegal – there are also other important commercial reasons for accessibility.

We can review your website against the most common accessiblity standards. We will provide recommendations for change and solutions, or we can do a complete accessibility makeover.

In a Nutshell

For Individuals and SMEs

  • Website creation
  • User-centred software development
  • User-centred design consultancy
  • Usability and accessibility makeovers
  • Usability and accessibility training

For Designers and Design Agencies

  • Create accessible web site from design
  • Usability-boosted design process
  • Accessibility makeover
  • Back-end systems development (e.g. CMS)